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  • Fresh Produce Quality Success Stories

    [social_buttons] There is an old saying in the fresh produce industry: “Produce is purchased based on appearance, not by taste.”  This is unfortunately often true.  People buy their fruit and vegetables based on how fresh and blemish-free they look.  They don’t normally have the chance to do taste comparisons.  The reality is that lots of […] More

  • Pesticide Lobby Bugged by Michelle Obama's White House Organic Garden

    Are you worried that an organic garden on the White House grounds might cause some Americans to start eating a wide variety of chemical-free, locally grown produce? The Mid America CropLife Association, a lobbying group for agribusinesses giants, is. Just a few days after Michelle Obama invited local fifth graders to help plant the White […] More